Why Target New Movers?
New Movers = New Business
Every day, potential customers are entering your community — and if you’re not reaching out to them, you’re missing a prime opportunity for new business!
Put Newcomer Service’s networking strategy to work
New Movers spend more money in the first six months of residency than
a current resident spends over a two-year period.
New residents are primed for all things NEW. Highly-motivated for change, they want to
fit in fast and find their way around. They appreciate having resources at their fingertips,
which is why the Welcome Home Packet is important. New Movers need to replace all goods and establish new services, and are looking for vendors and service providers as of YESTERDAY.
New Movers need NEW SERVICE!
Accountants, attorneys, auto dealers, bakers, bankers, cable and computer representatives, carpet cleaners, chiropractors, day-care providers, dry-cleaners, dentists, electricians, exterminators, family physicians, florists, framers, hair stylists, hospital providers, insurance agents, interior decorators, Internet providers, landscapers, locksmiths, mechanics, medical specialists, optometrists, pediatricians, pharmacists, photographers, plumbers, real estate agents, travel agents, veterinarians, waste removal, appliance centers, churches, craft stores, department stores, furniture stores, grocery stores, hardware stores, health clubs, recycling centers, restaurants, schools, specialty shops… and more.
ALL NEWCOMERS BECOME SOMEONE'S NEW CUSTOMER. YOURS?
New Customers
Central Minnesota is growing at a record pace. New movers need to be introduced to our local companies.
Newcomer Service meets these new movers at their door with valuable information. Active advertising — message, coupon, offer — directs them to your business. Your message is delivered before your competition’s. New movers become your new customers.
Tracking
Newcomer Service collects and tracks newcomer data for you. All information goes into a comprehensive database from which Newcomer Service sends the Welcome Home Packet. Companies participating in the program receive a monthly report which can be used for a potential “new prospect” direct mail promotion or other follow-up.
Retention
Customers are lost to attrition each year — either wooed away or moved away. Most companies understand that it is easier, smarter, and more cost-effective to replace customers by targeting
new residents than it is to convince established customers to change their loyalties. Newcomer Service finds the new buyers and “sends” them to local companies. It is the powerful message of each individual business’s advertisement and/or offer that invites the potential customer into the new business relationship.
Why people believe in us
“As a local company, newcomers to our area are often not as familiar with us as they are with national brands. Our association with Newcomer Service gives us instant credibility and helps customers choose us over our nationally known competition. We plan to continue using Newcomer Service as an effective and
profitable target-marketing tool.”
Jim G.
Traut Wells, Inc.
When it comes to advertising, there are loads of choices out there, but very few companies are
as dedicated about St Cloud businesses as Newcomer Service. Our business has worked with
Susan for over 50 years and we greatly appreciate her passion to help us be able to thrive in
our community. No one else has the same commitment to welcoming new residents to our
area and we appreciate it!
Rhoda Paurus
St. Cloud Floral
As a small business owner using Newcomers has helped our Express Employment Professionals office share our services with those new to our community.
Our partnership has helped us connect job seekers with great companies for the past 15 years we have been in business. Newcomers is a great service provided consistently for Central MN, one I make sure to include in our marketing budget. Thank Susan for our partnership.
Jill Magelssen SHRM-SCP
Franchise Owner
Express Employment Professionals